Activity Date Content Preparation/Readings Other

Introduction

Link: Canvas Module

Link: LU Zoom meeting

October 18

09:15 - 12:00

Introduction to the strategy module

Strategy and the strategic process

Grant chapter 1-4

Lecture 2

Link: Canvas Module

Link: LU Zoom meeting

October 19

09:15 - 12:00

Industry analysis & industry attractiveness

Resources, capabilities and competitive advantage

Porter, 2008

Grant chapter 5, 7-8

Workshop

Link: Canvas Module

Link: LU Zoom meeting

October 22

09:15 - 12:00

Workshop on strategy

Porter, 2008

Grant chapters 1-5, 7-8 intensively

Grant chapters 12, 14 and 15 extensively

Have the literature available

Read extensive chapters with focus on the overall message (not details)

Workshop

Link: Canvas Module

Link: LU Zoom meeting

October 25

09:15 - 12:00

Case Workshop

Have case info available

Workshop

Link: Canvas Module

Link: LU Zoom meeting

October 27

09:15 - 12:00

Workshop Competitive advantage

Sign up for the simulation before class

Case seminar

Link: Canvas Module

Link: LU Zoom meeting

October 29

09:15 - 12:30

Case discussion

Instructions before the seminar are to be found here

Quiz

Link: Canvas Module

Opens October 29

Activity Date Content Preparation/Readings Other

Introduction

Link: Canvas Module

Link: LU Zoom meeting

October 21

14:15 - 16:00

Introduction to the organisation module

Workshop 1

EC1:131

Link: Canvas Module

November 3

Base teams 1-6: 09:15 - 12:00

Base teams 7-12: 13:15 - 16:00

Experiencing Organization/ Organizing

Read Part I "Making Sense of Organizations" in Bolman & Deal (2013), pp. 1-43 & chapter 17, pp. 325-359

Write down one significant experience you had working in organizations or dealing with organizations and bring it to the workshop

Base teams will work together on a task that will be announced during the seminar

Workshop 2

EC1:131

Link: Canvas Module

November 4

Base teams 1-6: 09:15 - 12:00

Base teams 7-12: 13:15 - 16:00

Theorizing Organization/ Organizing

Read the assigned chapters in Part II-V "Reframing Organization" in Bolman & Deal (2013), pp. 43-295:

Chapter Base Team
3,4 1,7
5,6 2,8
7,8 3,9
9,10 4,10
11,12 5,11
13,14 6,12

Your presentation should be held so that an audience, who has not read the book, can understand it

Each base team will present its assigned chapters and we will discuss it.

In the second part the plenum will discuss the "frames" further with the aim to analyze some of the experiences from Workshop 1.

Workshop 3

EC1:131

Link: Canvas Module

November 5

Base teams 1-6: 09:15 - 12:00

Base teams 7-12: 13:15 - 16:00

Practicing Organization/ Organizing

Read HBR case study: Can You Fix a Toxic Culture Without Firing People?

Each base team will discuss a specific case study. In your case analysis you need to:

• Identify the problem

• Justify and apply frame from the book

• Propose a solution

Each base team will present their case analysis during the workshop and we will discuss it.

Study day

Link: Canvas Module

November 8

Take this day to reflect on the contents of this module in your base teams

Read Part VI in Bolman & Deal (2013)

Structure your reflections with regard to three questions:

• What are the most important take-aways?

• What will be helpful in managerial practice?

• What are issues you have not understood fully?

Write your answers into the discussion thread

Quiz

Link: Canvas Module

Opens November 8

Activity Date Content Preparation/Readings Other

Introduction

Link: Canvas Module

November 9

09:15 - 14:00

Introduction to management accounting and control

Read Chapter 1 of Collier, Paul M (2015), Accounting for Managers: Interpreting Accounting Information for Decision Making 5th Edition. Wiley

Lesson 1

EC1:131, EC1:135

Link: Canvas Module

November 10

Base teams 1-6: 09:15 - 14:00

Base teams 7-12: 11:15 - 16:00

How to construct financial statements; why, to whom, and when

Read Chapter 6 of Collier (2015)

Note: The sections ”International Financial Reporting Standards (IFRS)”, pp 98-99, and ”Specific IFRS accounting treatments”, pp 112-116 are not covered

Lesson 2

Link: Canvas Module

November 11

09:15 - 14:00

Operating decisions - how business people think about cost, resources and capacity utilization

Read Chapter 11 of Collier (2015)

and read the section on cost-volume-profit analysis in Chapter 10 (pp. 201-207)

Lesson 3

EC1:131, EC1:135

Link: Canvas Module

November 15

Base teams 1-6: 09:15 - 14:00

Base teams 7-12: 11:15 - 16:00

Strategic Investment Decisions and the value (opportunity cost) of money

Read Chapter 14 of Collier (2015)

Lesson 4

EC1:131, EC1:135

Link: Canvas Module

November 18

Base teams 1-6: 09:15 - 14:00

Base teams 7-12: 11:15 - 16:00

Performance evaluation of business units: budgets, profitability and return on capital

Read Chapter 15 of Collier (2015)

Budgeting and budgetary control

Read Chapters 16-17 of Collier (2015)

Note: The section in chapter 17 on variance analysis will not be covered.

Quiz

Link: Canvas Module

Opens November 19

09:15 -

Quiz questions on Collier (2015)

Covering key concepts from chapters 1, 6, 11, 10, 14, 15, 16 & 17, all addressed in the lectures and exercises.

Activity Date Content Preparation/Readings Other

Lecture 1

EC3:207

Link: Canvas Module

November 22

10:00 - 12:00

Introducing basics on marketing

The purpose of this lecture is to introduce the main topics for the marketing section, including the core marketing decisions.

No preparation is required

Workshop 1

EC1:131

Link: Canvas Module

November 24

Base teams 2, 6, 9, 12: 09:00 - 10:00

Base teams 3, 4, 8, 11: 10:15 - 11:15

Base teams 1, 5, 7, 10: 11:30 - 12:30

Reflecting on marketing cases

The purpose of this workshop is to identify the different marketing decisions and their different outcomes in two cases

Cases

You will work on both cases in your base teams and you will present and discuss their reflections in three separated sessions

Workshop 2

EC1:131

Link: Canvas Module

November 26

Base teams 8, 1, 10, 11: 09:00 - 10:00

Base teams 9, 7, 12, 2: 10:15 - 11:15

Base teams 5, 4, 3, 6: 11:30 - 12:30

Applying marketing to reality

The purpose of this workshop is to apply the insights on the core marketing decisions to reality

Analyse a given context

Based on that starting context, you will work on collecting information about critical challenges and discussing potential ideas to address them.

You will present your proposal of the marketing decisions to the rest of the class, max 10 minutes per group.

Quiz

Link: Canvas Module

Opens November 26

Activity Date Content Preparation/Readings Other

Introduction and kick-off

November 29

Reserve all day for case work (apart from other program activities)

Live presentation for the company management team

December 7

Feed-back from teachers

December 8

Groups only participate part of the time

Individual exam

December 9

09:00 - 09:40

Live-case final hand-in

December 17

12:00